Nike's marathon idea of a campaign may have fallen just short of its ambitious goal but is still marketing gold | Taylor Herring
NIKE 'BREAKING2' – A SUCCESSFUL IMC CAMPAIGN – MARKETING OUR SOCIETY
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Breaking2. Nike GB
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Inside the success of Nike's Breaking2 'moonshot' - Digiday
52 Insights Magazine | Nike's Breaking2 Marathon Record Moonshot
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National Geographic Partners Takes Home Total of 9 Awards in Cannes Lion 2018 Wins First-Ever Gold Lion with “Breaking2” - National Geographic Partners
Why Nike's Breaking2 Worked | The Pineapple Agency
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Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
Nike Turn Their Breaking2 Efforts Into Documentary - Sneaker Freaker
Campaign of the Year 2017: Nike 'Breaking2'
Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell - The Drum